Bachelor Design Graphique

Overview

The programme

The Bachelor Design Graphique is a programme centred on creation, image and visual communication. It enables students to develop a wide range of creative and technical skills specific to graphic design, while deepening the professional expertise and graphic knowledge essential to practising as a graphic designer.

Campus

Where can you study this programme?

 Chambéry

Campus

Where can you study this programme?

In detail

Why choose this Bachelor?

Year 2

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 have completed a first year at ENAAI in Arts & Images, or hold a BAC (French upper-secondary school diploma) or an equivalent level 4 qualification and have validated 60 ECTS credits on completion of a first year of higher education in the graphic design industry.

Year 3

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 hold a BAC+2 qualification (two years of higher education) or an equivalent level 5 qualification in a field directly or indirectly related to the graphic design industry, or have validated 120 ECTS credits on completion of two years of higher education in a field directly or indirectly related to the graphic design industry.

Exemptions may be granted at the discretion of the admissions board. 

Applicants holding a foreign qualification will be asked to provide official ENIC-NARIC recognition of equivalence.

Learning objectives

 ➜ Train versatile graphic design professionals able to read an image and put it to work for the various fields of visual communication

➜ Add value through options in illustration, comics and motion design, and bring out each student's creativity

➜ Introduce students to artistic culture and the world of graphic design

➜ Acquire a working method and project management skills for the design sectors

➜ Deliver graphic design projects whatever the medium, the client, the market, the distribution channel, the media used or the target audience

➜ Explore different worlds and techniques and underpin the practice of graphic creation

➜ Develop curiosity, creativity, an innovative mindset, general and artistic culture, listening, analytical and collaborative skills, and an international outlook

➜ Meet the profession's expectations on marketing and communication issues by identifying signs and trends

And by the end of the third year of the Bachelor, be able to:

➜ Gather and analyse data for the design of an eco-responsible graphic design project

➜ Design and roll out an eco-responsible graphic design project

➜ Design and roll out an eco-responsible graphic design project

➜ Manage an eco-responsible graphic design project

➜ Promote your practice as an eco-responsible graphic designer

Study formats

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 Full-time study. Compulsory work placements in Year 2 and Year 3.

Assessment methods

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 Students are assessed throughout the academic year through continuous assessment (written assignments, case studies, projects, oral presentations, etc.) and examination sessions.
In the third year of the Bachelor, the school diploma is awarded on validation of the 180 ECTS credits gained across the programme. Award of the RNCP Level 6 professional certification is subject to validation of the skill blocks that make it up (dedicated certification assessments).

Diploma

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 Each academic year is worth 60 ECTS credits.

The third year of the Bachelor leads to the ENAAI school diploma “Bachelor Design Graphique” (Bachelor in Graphic Design) (180 ECTS credits), awarded by ACE EDUCATION.

Professional certification

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 The Bachelor prepares students for the professional certification RNCP34319 “Designer de communication graphique et digitale” (Graphic and Digital Communication Designer), registered with the RNCP at level 6 by decision of the Director General of France Compétences dated 18/11/2019, NSF Code 322n, awarded by ACE Education and currently under application for renewal with France Compétences; and, failing that, the certification of our partner CAMPUS FONDERIE DE L’IMAGE: professional certification RNCP39221 “Designer en communication graphique éco-responsable” (Eco-Responsible Graphic Communication Designer), registered with the RNCP at level 6 by decision of the Director General of France Compétences dated 27/06/2024, NSF Codes 322n, 322, 320v, awarded by CAMPUS FONDERIE DE L’IMAGE.

Programme

Discover the full content of the programme

Course programme*

➜ General & artistic culture, with courses in semiotics, communication strategy, brand image, English, design law, project writing…

➜ Drawing and representation, with courses in illustration drawing, typography fundamentals, editorial design…

➜ Applied techniques, with courses such as computer graphics and the print production chain, UI/UX, 3D motion, and illustration and comics techniques

➜ Art project, with the creative studio course dedicated to graphic projects

Added to this are the professional environment, taking part in Open Days to present your work, support with finding a work placement, creative workshops… 

Students can also choose options to add further skills to their course and broaden their range of practice:

➜ Illustration & Comics

➜ Motion Design

*The programme is not exhaustive; courses may vary and terminology may change from one year to the next. 

  Méthodes mobilisées

The teaching methods used on the programme combine theory and practice, allowing students to flourish under the guidance of professionals from the applied arts and image industries.

Teaching approaches

Skills development

Workshops

Visits

Work placements

 Workshops

Optional seminars abroad

 Masterclass

100%

pass rate among Bachelor Design Graphique candidates for the 2025 cohort.

92%

of students reported to be in employment six months after the professional certification, for the 2024 cohort.

Further study

After the Bachelor

On completion of the diploma, the Bachelor allows students to move straight into working life or to continue into the first year of the Mastère Direction Artistique Graphique (Master's in Graphic Art Direction) at ESDAC, a school of the ACE Education group.

Career opportunities

Les métiers liés à la certification

Once you have graduated, you will be able to work in one of these sectors and take up these roles linked to the qualification.

Sectors of activity

The Graphic and Digital Communication Designer works in every sector of activity and in organisations of all sizes:

➜ Large communication agencies and studios specialising in graphic and/or digital design

➜ Communication or marketing departments of companies, institutions and local authorities

➜ Small independent agencies and creative studios throughout the country

➜ As a freelance or self-employed professional

Central to today's world, communication and all its graphic and digital forms are essential in every sector of activity and for organisations of every size and kind. The Graphic and Digital Communication Designer may work in institutional, advertising, commercial, event, educational, informative, editorial, cultural, scientific, social and societal communication, in step with contemporary issues.

Career opportunities

➜ Graphic Designer

➜ Computer Graphics Artist

➜ Project Manager

➜ Layout Artist…

Need help choosing your programme?

Our admissions advisers will help you choose the programme that matches your career plans.

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